Top creative trends
Browse the topics that are top‑of‑mind with today’s consumers. Whether it’s a hard to visualize concept or a theme that’s meaningful to your customers, we’ve organized the latest trend reporting to made it easier for you to access and execute on.
Culture
Sustainability
Technology
Wellness
Content spotlights
Our global creators capture the concepts and visual content highlighted in our latest reporting. It’s how we use data and insights to craft impactful images and videos that help you connect with customers around the world. Check out the latest Content Spotlights to see the research in action.
Content Spotlight
Collection Spotlight: Saudi Arabia ›
Dec 5, 2025
As Saudi Arabia continues its rapid transformation under Vision 2030, authentic and high-quality visuals are more important than ever. Getty Images’ MarhabaKSA collection explores these visual shifts, allowing brands to build genuine connections with Saudi consumers and bring more authentic visual stories to a global audience.
Content Spotlight
Rewriting the Visual Story of British Teenagers and Boomers ›
Dec 3, 2025
British teens and Boomers deserve to be seen as they truly are: Vibrant, connected and full of life. Our Create by Getty Images event in Newcastle brought together local communities and creators to reframe these stories through authenticity and heart.
Content Spotlight
Reimagining the Future of AI ›
Nov 25, 2025
Exploring new ways to visualize how AI blends with our daily lives.
Creative video trends
In the ever‑evolving attention economy, video has proven to be a consistent growth driver—and aligning with the latest videos trends is key to success. These video content spotlights feature powerful video clips that can slow the social media scroll and deliver deeper impact.
Content Spotlight
Rewriting the Visual Story of British Teenagers and Boomers ›
Dec 3, 2025
British teens and Boomers deserve to be seen as they truly are: Vibrant, connected and full of life. Our Create by Getty Images event in Newcastle brought together local communities and creators to reframe these stories through authenticity and heart.
Content Spotlight
Traditional Chinese Wedding in a Modern City ›
Oct 22, 2025
Showcasing a traditional, Hanfu Chinese wedding in a modern cityscape.
Content Spotlight
Tokyo Create Event: Living With Technology ›
Oct 21, 2025
Getty Images' VisualGPS research has shown our customer searches on and related to technology have significantly increased over the last five years, making it the number one searched for topic by brands. So, we made technology the key theme of our Tokyo Create Event and took on the visual challenge.
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